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Swarovski Professional News

A message to all our customers


To all our customers,

Stephen Arnold Ltd was established almost 26 years to the day (est. 1994) as a wholesaler for jewellery and Czech glass beads. Swarovski approached us to become their ‘Business Partner’ to sell their range of sparkling crystals to customers they could not reach and we were thrilled to be working with such a beautiful product! 

Over the years our relationship with Swarovski flourished and we received numerous titles for our outstanding work and dedication including: ‘Authorized Wholesaler’

‘Official Retailer’

‘Application Partner’

and finally ‘Official Distribution Partner’ 

(of which we are 1 of 12 globally). 

Over the past 26 years we have had the pleasure to work with some truly amazing people! Some of whom have worked with us from day one and feel like part of the Stephen Arnold family. Our family has grown over the years and we have been able to produce some fantastic creations working closely with and building such a wonderful community. 

You may have heard in the news that from January 2020 a new CEO of Swarovski has taken the reigns and implemented some changes. 

Unfortunately, some of these changes have had a huge impact on the division within Swarovski that sells their loose components also known as Swarovski Professional.

We have regrettably been informed by the Head of Regional Business Management for the UK&I, Benelux and Scandinavia at Swarovski, that from June 2021 our account as a long-standing customer/partner with Swarovski will close.

Here’s what we have been told;

  • Swarovski will be focusing their brand towards the luxury market in the apparel and accessories segments
  • Effective from June 2021 Swarovski will close all customer accounts
  • From June 2021, neither Stephen Arnold Ltd nor any retailer and wholesaler will be able to purchase Swarovski crystals. 
  • Until this date we can continue to sell Swarovski Crystal

What’s next for you?

We understand that this may come as a shock to you and as you use Swarovski Crystal in your designs/work/products or your business focuses on Swarovski in some format, we felt the need to inform you at the earliest possible opportunity.

There are alternatives available, such as Preciosa and Chinese cut glass crystals. I have provided the link to Preciosa below.

Preciosa -

What’s next for Stephen Arnold Ltd?

Effectively, whilst selling Swarovski crystals has been our business for 20+ years, this now means we will no longer be able to continue in our current capacity after next June. 

We will however remain open to help all our amazing customers whilst we look for new and exciting ventures outside of Swarovski.


Finally, we would like to take this opportunity to thank all our customers past and present, for your business and support over the years! We are still available and happy to help in any way possible.

Thank you for your continued support,

Stephen Arnold Ltd


Listed below are just a handful of the incredible collaborations we have been privileged to work on over the years: 

(Film) Kingsmen: The Secret Service – Made and supplied a custom crystal set of Culter and Gross glasses

(Film) Disney’s Aladdin (2019) – Supplied crystals for the main casts costumes including Will Smith

(Drinks) Barcardi Martini’s Bombay Sapphire – Supplied crystals for product labels and TV advert

(Tech) EE Bafta Awards – Customized 4 EE cameras used at the Bafta Awards by presenter Laura Whitmore

(Film) Disney’s Star Wars

(TV) Game of Thrones – Supplied crystals for costumes

(TV) Channel 5’s Billionaire Kids – interviewed for the show and assessed custom crystal products

(Theatre) Miss Saigon

(YouTube) Custom Swarovski Kids Lamborghini featured on the Yiannimize Kids YouTube Channel

(Clothing) Lululemon

(Clothing) NIKE – Created a custom Swarovski NIKE logo

 Aspinal of London

Chivas Regal

Fortum and Mason

Ian Poulter

Suzie Turner

Terry De Havilland


Jimmy Choo

Christopher Kane


and so many more...

If you have any questions please feel free to contact us on any of the platforms below:


Instagram: @stephen_arnold_ltd

Telephone:  +44 (0) 208 444 8282


By Post: Stephen Arnold Ltd, 1 Bedford Mews, London, N2 9DF




Further information regarding the changes at Swarovski can be found in the articles written below.,1217480.html

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